Google’s new tool will help more customers find your business. Here are 5 things you need to know about boosting your search rank with Google Posts. Do you have a Google My Business listing and a company website, and you’re still struggling to gain new customers through digital marketing? The problem is likely your content. […]
You’ve heard that backlinks will help your small business website rank higher in search results. But what exactly are backlinks and how do they boost your SEO? In some ways, the internet is a popularity contest—a place where the number of “likes” and reviews you have influences the visibility of your small business’ website. But […]
Stumped by your Instagram account? Here are some ideas for using the social media app to market your small business. Instagram is a visually driven platform, so the most important thing is to post high-quality photos and videos. You don’t have to be a professional photographer, but make sure all your images are well lit […]
Eye-catching graphics are an important way to boost your Facebook page. These tips will help you attract customers’ attention. Other social media platforms have come and gone, but Facebook continues to dominate the online space, with more than 1 billion (that’s billion with a B) users worldwide. Still, just because your customers are active on […]
Need to create a great digital destination for your customers? Ask these essential questions before you hire a vendor to design your small business website. It’s common for small business owners to outsource the technical work of building a website to a freelancer or agency. But even if you don’t know much about websites, you […]
Have you ever wanted to write an email now but send it a later date and time? Maybe you are sending birthday greetings and would like the email message to be delivered on the exact day. Or you have written the reply to an email but would like to schedule delivery in the recipient’s time zone when the message is more likely to get read.
Microsoft Outlook has a built-in scheduler to help you delay the delivery of email messages. After you are finished writing an email message and hit the Send button, the message isn’t delivered immediately — it stays in your outbox and is sent at the specified time automatically.